Role Purpose:
Keeps the marketing function running: briefs and tracks the agencies, safeguards the brand and the new mall identity, and manages budget, procurement and reporting inputs.
Key Responsibilities and Duties:
Brand and Agency Coordination:
- Prepare, issue and track campaign briefs to the advertising agency; manage timelines, follow-ups and deliverables against agreed schedules.
- Review agency creative and production output for brand-guideline compliance and accuracy (tenant names, offers, dates, terms and conditions) and route it to the Head of Marketing for approval.
- Maintain the brand guidelines and the central asset library; support the rollout of the new mall identity across print, digital, signage and collateral.
- Maintain the PR agency's schedule, approvals tracker and media coverage log in support of the Head of HR.
- Coordinate production and installation of in-mall marketing collateral and signage with suppliers and Operations.
Budget, Procurement and Finance:
- Track the departmental budget (committed, invoiced and forecast spend), process agency and vendor invoices and purchase orders, and flag variances early.
- Support procurement and contracting: quotations, comparisons, supplier onboarding, contract files and renewals.
- Coordinate with Finance on accruals, payment follow-up and month-end closing.
Reporting and Administration:
- Compile spend, agency deliverables and coverage data for the monthly marketing report prepared by the Head of Marketing.
- Provide administrative support to the marketing team: calendars, meetings, minutes, action tracking and filing.
Education, Experience and Qualifications:
- Bachelor's degree in Marketing, Communications, Business Administration or a related field.
2 to 5 years in marketing coordination, agency liaison or marketing operations.
- Experience in retail, shopping malls, hospitality or real estate is preferred.
- Advanced Excel for budget tracking and reporting; proficiency in Word and PowerPoint.
- Project or workflow management skills.
- Working knowledge of print and production specifications and design file formats; ability to proof
artwork.
- Understanding of procurement, purchase order and invoicing processes.
- Fluent Arabic and English; French is an advantage.